- This website uses Google Analytics to understand which pages help readers, but only after you agree. Refusing is as easy as accepting.
- It uses two small items of browser storage, only to make features work: saving your application progress, and remembering the scope you built on the pricing page.
- We do not use advertising or social media cookies. You can change your choice at any time through Cookie settings at the foot of every page.
- You can clear the storage in your browser whenever you like.
1. Cookies and similar technologies
Cookies are small files a website saves in your browser. Similar technologies, such as local storage and session storage, keep information on your device in the same way. This policy covers all of them, and we call them "cookies" for short.
2. What we use today
| Name | Type | Purpose | Kept for |
|---|---|---|---|
| nw-inc2 | Local storage, strictly necessary | Saves your online application as you go, on your device only, so you can return to it | Until you submit, clear it, or clear your browser data |
| nw-scope | Session storage, strictly necessary | Remembers the scope you built on the pricing page when you move to the contact page | Until you close the tab |
| nw-consent | Local storage, strictly necessary | Remembers your cookie choices | 12 months |
None of these leave your device, and we collect nothing through them. Because they only make features you ask for work, we do not ask for consent before using them.
3. Third-party services
Our pages load fonts from Google Fonts. Your browser sends your IP address to Google to fetch them, as with any website request. Google Fonts does not set cookies. Links to other sites, such as government portals, are governed by those sites' own policies.
4. Analytics and advertising
We use Google Analytics 4 to see, in aggregate, which pages and guides readers use and which lead to enquiries. It loads only after you choose Accept all or tick Analytics in Cookie settings. If you refuse, it never loads.
| Name | Provider | Purpose | Kept for |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes visitors, so we can count visits without knowing who you are | 2 years |
| _ga_SE1E06D8GD | Google Analytics | Keeps track of the current visit | 2 years |
We also record when someone sends an enquiry form, taps WhatsApp, phone or email, or prints a guide, as anonymous counts. We do not send your name, email or the content of your enquiry to Google. Google processes this data under its own terms, which may include processing outside Singapore. We do not use advertising or social media cookies. You can change your choice at any time through Cookie settings at the foot of every page.
5. Controlling cookies in your browser
Every browser lets you see, block and delete cookies and stored data, usually under Settings, then Privacy. If you clear this site's storage, any saved application progress is lost.
6. Changes
We will update this policy before adding any new type of cookie. Version 1.0, 1 November 2026: first published. Version 1.1, 11 November 2026: added Google Analytics, loaded only with your consent. Questions: contactus@northwiseasia.com.